As I prepare to do the Social Media Boot Camp and seminars at the NADA Convention in Orlando, I have been looking for clear, concise, informative resources to spark ideas. One in particular, the video below, blew my mind. It isn’t that the video is super-amazing-awesome – it’s excellent, but there are better videos out there. The thing about this one: it’s message holds so true today and the video was made in early 2008!
Take a peek and you’ll probably see what I see, which is that the folks over at CommonCraft knew back then what so many know now, that properly handled social media can be more effective than any form of advertising, dollar for dollar.
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Read more about social media on this social media blog.
