Twitter is the easiest social network in the world to use. At the same time, it’s the most complex. The nuances within the network are the biggest challenge to master. It’s easy to be good. It’s hard to be great.
One of the nuances that many miss is the art of the hashtag. There is a very complex strategy surrounding the proper use of hashtags, which to select, how to dominate them, and when they can be applied for simple personality enhancement, but we won’t go into too much detail about that here. Instead, let’s just get the basics out of the way first and focus on more complex issues in the future. Here’s a quick video that goes over the 101 aspects of hashtags: