Tumblr Fixes Their Search

Tumblr Search

For quite a long time, Tumblr search has sucked. No, really. It sucked. They made minor improvements over the years but it got to the point that I started using Pinterest search to find cool images and sharable content rather than Tumblr despite so much more content on the older blogging platform.

Thinks have changed. Today’s Tumblr search (seen above) is actually pretty darn modern. Best of all (and it almost brings a tear to my eye to say this) you don’t have to search by hashtags anymore. You can do a normal, actual search! As basic as the functionality sounds, it has been a gaping hole for Tumblr for a long time.

If this is the work of Yahoo, which purchased Tumblr for over a billion dollars earlier this year, then Marissa Mayer is my new official favorite Yahooligan.

Here’s the story on BetaBeat:

For most of Tumblr’s history, attempts to search the site have been frustrating and often just plain fruitless. It really took a lot of dedication to keep up with the erotic Optimus Prime fanfic community, you know?

Read More: BetaBeat

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Will Pinterest Or Tumblr Provide A Better Marketing Strategy?

Pinterest and Tumblr

Most people now acknowledge that any marketing strategy should include a social media component. The problem is that working with social media requires a goodly amount of human effort and there are so many social media, Facebook, Twitter, LinkedIn, Google Plus, FourSquare, Instagram, and on and on, to choose from.

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Let’s Face It. Google Is Search.

Google Search

Let’s call it what it really is, shall we? Despite efforts by Bing/Yahoo to stay relevant as well as efforts by Facebook and Twitter to enter the search game, there really is only one. For years, I’ve always had to add the caveat when discussing search marketing that “When I say Google, I mean Bing and Yahoo as well.”

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The Three Google+ Components that Help with Search Rankings

Google Plus Page

Google has stuck with its story that the various components of Google+ and the +1 button don’t have an effect on search rankings. They have to. Once they admit that it does (as countless studies and tests have indicated), the flood of spam and blackhat SEO techniques will grow larger than it already has. This is important to understand for anyone doing research on the topic. Google isn’t trying to deceive people for the sake of being deceptive. They’re trying to protect the sanctity of what will become their greatest advantage in the ongoing search engine wars. They will not sit back and do what Yahoo did a decade ago, relying on mass adoption to carry them through. Just because Google is on top today doesn’t mean that they have no fears for the future.

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Name that Nerd

Everyone knows a nerd or two.  Do you know the top nerds in the world, and by top, I mean the people who took visionary nerdiness, elbow grease, and luck and translated it all into billion dollar companies?  Below, you will find 15 faces (nine singles, 3 doubles).  Most readers will be able to name 3 or 4.  Real techies can name 5-10.  If you can name more, you are a true guru.  All 15?  Well, there’s a special place for you. [Read more...]

Google Passes Yahoo on Alexa.com for First Time since 2006

Yahoo pwnedBetween mid-and late-January, Google‘s traffic levels according to Alexa.com passed Yahoo! to become the highest traffic website in the world for the first time, other than two brief spurts in 2006.  It comes on the wake of several pieces of news centered around Yahoo!, including Microsoft’s unsolicited offer to buy them and planned layoffs.

Both sites have been hovering around each other in traffic since the beginning of 2006, bouncing regularly between 25% and 30% reach to internet users worldwide.  Yahoo! is still listed on the Alexa rankings as #1, but if Google stays put, this will change with the next ranking update. [Read more...]