The manual voting process will need to continue and we’ll continue to have to watch the Academy Awards every year. Social media was only able to pick two winners in the five major categories this year. I am disappoint.
The Social Bowl
January 23, 2012 By 9 Comments
When the Patriots of New England take on the Giants of New York—a game that could be decided by kicking a oblong ball made of pigskin through a giant “H” for a most ripping victory—thousands of football fans will converge on Lucas Oil Field and the surrounding areas for Super Bowl XLVI. The vast majority of attendees are sure to use mobile devices to disclose various details of their fun during a full week of events. An unprepared city could experience a social media logjam, but the city of Indianapolis has taken all of this into consideration.
[Read more...]
How to Prepare in 2012
January 16, 2012 By 3 Comments
Preparing for 2012
Preparing for a new year is never easy no matter what line of work you’re in. In social media, it’s damn near impossible. Regardless of how much analysis of the previous year you complete or how strategies you put in place to start the year, things change… rapidly.
The Path to Posting the Perfect Pic (and possibly going viral)
January 7, 2012 By 3 Comments
For most people and most pictures, sharing it on Facebook or Twitter is enough. It may be a quick snapshot of you and your friends out on the town or a cool sunset from a mountaintop and sharing it with our friends and family is enough. Other times, we’re able to capture something amazing, stunning, hilarious, or otherwise important enough to want to expose it to the rest of the world.
With those, we want to go viral. Here’s a (relatively) quick way to maximize the exposure of your perfectly-timed, once-in-a-lifetime shot.
When in Doubt, Blame Twitter
December 16, 2011 By 5 Comments
How can something so harmless in sound and form be so devastatingly bad for our world. Despite the cute little bird mascots and harmless-sounding name, Twitter can actually be tracked back to be the cause of nearly everything that is going wrong in the world.
Everything.
Ashton Kutcher Turns to Management Team for Social Media Efforts
November 29, 2011 By 2 Comments
As the fallout from the sex scandal at Penn State University continues to be a topic for both the college football world and the social media universe it is public knowledge that a well-known actor is pulling back on his initial Twitter comment regarding the matter.
Why Every Politician Needs a Political Social Media Adviser (or something like it) @govsambrownback
November 28, 2011 By 4 Comments
Poor Governor Sam Brownback from Kansas. He thought he was doing the right thing. He was told to pay attention to social media, so he put together a staff to do just that (or instructed his current staff to pay attention). They were out there, watching the Twittersphere as they were told. The only bad part is that they didn’t know what to do when they found something.
Live by the Sword, Die by the Sword
November 10, 2011 By 1 Comment
What’s that old saying? Live by the sword, die by the sword. If anyone is experiencing that right now, it is Ashton Kutcher. Amidst the insanity that has been the Penn State University scandal, Kutcher sent out this Tweet that he regrets greatly. [Read more...]
Who’s Pushing Your Website’s Social Buttons?
November 5, 2011 By 10 Comments
Nobody.
If you check your analytics, you’ll find that an extremely small portion of your website visitors are pushing the buttons you worked so hard to position on your website’s homepage. A recent batch of data that I saw (that I, unfortunately, cannot reference yet) shows that those Facebook, Twitter, YouTube and other social buttons are being completely overlooked by most of your visitors.
Siri Twitter and Facebook Workaround by @Schmittastic #icantbelieveididntthinkofthis
November 4, 2011 By 3 Comments
We take pride in coming up with solutions to some of the biggest problems facing social media users and businesses alike as we all traverse the murky but potentially-lucrative waters of Web 2.0. Every now and then, we come across things that make us wonder why we didn’t think of it.
