Social media marketers know the key to reaching a broad audience is through an understanding of what it is their targeted audience wants to see. To remain relevant, note-worthy and timely, you’ll have to do a bit of research to find out what those wants are. Doing so will help you better comment on the topics and become part of a greater conversation.
One of the greatest ways to do this, is to take advantage of trending topics on multiple social media platforms, which, luckily, make it easy for you to determine the data you need. By better understanding your audience, you’ll be able to create content that interacts with them and brings your message to the forefront. Here’s a list of the best places on the internet to gather data to help you become the trendiest spokesperson for your company: