Facebook’s ventures into the real world continue. This time, it’s actually a pretty darn nifty idea.
The team over at MerchantCircle are going on the offensive, trying to attract local businesses to use their services to fight corporate retail stores like Wal Mart and Starbucks.
Apparently, it’s working.
When brands hit the “big time” they often become polarizing. Such is the case with Starbucks, a company that is loved and hated by millions and millions, respectively.
This is where I editorialize the heck out of this story…