Are you familiar with social sharing cues? Essentially, they’re the little indicators you see attached to content all over the web (including on this post). They allow you to share the content your enjoying to all of the 3,012,432 social networks in existence, and then they’ll often times display a number indicating how many times the content has been shared. When visitors come to your site and they see numbers on all of the little indicators, they know you’re popular, and who doesn’t want to be friends with the popular kid? This is the reason so many USA SEO companies embrace social cues (Wikimotive included), but some businesses aren’t discerning enough when it comes to what they display, especially in the fledgling stages.
Happy Valentine’s Day to all you lovers out there. How many times will you read a line like that today? If you hang out on the internet for long enough (and don’t we all) the chances are you’ll see it so often you’ll puke up some of those little candy hearts (I guess they weren’t “4 EVA” after all). Still, it IS Valentine’s day, and to not address it to your social audience would seem a little disingenuous. As a business, you have to post something, but Marketing Using Facebook is always a delicate dance between standing out and fitting in…so how do you make your followers Choo Choo Choose you? [Read more...]
Google’s newest patent will prove to be both beneficial and terrifying to users, which is just about par for the course for the search engine juggernaut. It involves tracking you wherever you go and then collating and analyzing that data for personal identification trends. Creepy? For sure. Useful for Business SEO and social media? You betcha. [Read more...]
There are many lessons we can take from this Super Bowl this year. Important, crucial information like Beyonce has still got it, always pay your electricity bill before you have company over, and murderers can go on to do great things in life. Even more important though, are the lessons we can learn about Marketing with Twitter and Facebook. Let us here at Wikimotive share some of these with you.
Stumbleupon is one of the most interesting social media sites around, and by interesting, I mean it is a complete and total time-sink. Essentially, it’s a toolbar that has a “Stumble” button you can press that will bring you to a random page on the web based on your interests. You can also upvote and downvote pages, which is how Stumbleupon gets better at finding stuff that you’ll like. If something isn’t already ON Stumbleupon when you vote on it, you’ll be given the option to add it. This is what I’d like to talk about today, as it can be a great little social media addition for Business SEO.
For years, the social media landscape has remained largely unchanged. Sure, you have things like Pinterest and Instagram popping up, but the big things for business have consistently been Marketing with Twitter and Facebook. Google+ was designed to be the Facebook killer, but it hasn’t accomplished that, not by a long-shot. What Google’s social network HAS done, just this week, is take one step up the podium.
The answer, of course, is an Instagram. Listen, I’m not going to tell you that’s a great joke, simply a relevant one, because the social picture sharing and food-photo-filtering site has been making waves this week with their announcement that all your photos will soon be theirs. Everywhere, millions of voices are crying out against the image of Instagram CEOs diving Scrooge McDuck style into a big pool of blurry photos of cats and duck-faced girls. This might not be completely accurate, but the grim reality is that it’s not too far off either. I’m not sure why everyone is so surprised though, as anyone who does marketing with Twitter and Facebook knows that this is the same old song and dance.
People often times ask if they should schedule their social content posting when marketing with Twitter and Facebook. The short answer is yes, you should certainly schedule. For every industry, including automotive, there are times of day that see more activity than others, and scheduling ensures you hit those times of day. There are a myriad of services that offer post scheduling to every major social network and you should absolutely be taking advantage of those (just do a Google search to find one that fits your needs).
Now are you ready for the long answer?
Like Oliver Twist, we want more please. More?! Yeah, more fans. Brands are always on the hunt for more fans to pile onto their brand page and bellow out a devious Jabba the Hut chuckle with the number of fans that liked their page. In the grand scheme of things, does your brand need more fans?
There’s something to be said for getting in on a trend when it’s hot, social media marketing at it’s core is all about trends. When that great, roaring and rushing storm of interest starts to brew, it pays to be right in the eye of that sucker…unless the storm in question is a LITERAL one, of course.
American Apparel found that out the hard way when they tried to capitalize on hurricane Sandy’s arrival on the east coast. They sent out a mass-email Monday night (during peak storm hours) offering 20% off to customers who were in the danger zone. All you had to do was be in the right state and enter SANDYSALE at checkout.
This didn’t go over so well.