The king of professional social networking reached a major milestone recently when they broke the 250 million user mark. Since going public in March, 2011, LinkedIn has had an up and down road. This can be expected from any social media site that goes public
Understanding success or failure of marketing on Facebook can be broken down to the basic element: the post. Judging the effectiveness of your posts is clear and easy with Facebook Insights. While the platform (finally) has a robust dashboard that allows users to dive deep
There’s a real beauty to Facebook for adults. It allows us to keep track of things that are happening in the lives of those important to us such as friends, coworkers, family, and those who are distant from us. It’s for this reason that the
There is a revenue stream that Facebook has been dying to tap into for some time now. It’s one that many advertisers cannot wait to get their hands on and it’s the type of advertising that Facebook users are going to absolutely hate. Facebook autoplay
Since the beginning, Facebook has been a place where people share what they’re doing. They post pictures, videos, and status updates that let their friends and family know what’s going on in their lives at that very moment. Some use it to post thoughts on
Don’t get me wrong. There’s an extremely complex and effective methodology behind utilizing Facebook as a true marketing and advertising tool that requires some specialized training, a strong sense of creativity, a willingness to experiment, and an unrelenting focus on keeping up with the latest
There’s a lot that can be understood about a person by knowing their favorite television show, foods, or just about anything else that requires opinions. The same holds true for social networks.
One of the best ways of connecting with people and building a brand is via social media. The reason that many people do not effectively connect is because they cannot be easily found or recognized on social media.
The majority of businesses on Facebook fall into one of two mindsets. They either use their Facebook feed for sales and marketing only and wonder why they aren’t getting any engagement or they believe that Facebook is strictly a branding tool and there’s no need
I was hesitant to write this story when the concept first came to my attention as I did not want to give people any ideas. I was hopeful that Facebook would make adjustments to this without anyone have to blow the whistle, but it’s been