Foursquare has quietly been making moves that will have a major impact on local businesses and local internet marketing. The service is already used to check in at a variety of places, and now their reach will be expanding.
We all enjoy spending time in the great outdoors, especially during the summer season. Many of us like to hike, take bike rides, go on walking adventures, or simply take our dogs out for a bit of exercise. Going to the same place every day, to do these kinds of outdoor activities, can make a once fun and enjoyable hobby, mundane and boring. Since social media has taken the world by storm, people have become more dependent on what their peers think and turn to the online world to get feedback on various places.
The attachment that social media has to entertainment is clear. We tweet the shows we watch, like the Facebook pages of movies we’re going to go see, and blast out or elation or rage on all social networks when our sports team wins or loses.
No sport or other form of entertainment has as big of a social media following as football. No, not American football, even though it’s pretty darn big as well. We’re talking about soccer. We’re talking about the little round ball that goes up and down the field trying to find its way into one goal or another.