Keep it Local, Local, or Local on Facebook

Local Buying a Car

I was moderating a small panel at a conference about two and a half years ago that focused on Facebook fans. The two panelists represented the two different sides of Facebook promotion at the time: one focused on local quality fans and the other focused on bulk fans. After the debate, one might have called it a draw. That was over two years ago. Today, there’s really only one side that deserves any representation at all. Local businesses should focus solely on getting local fans, period. To get a broad reach of fans outside of the market area as a local business can do more harm than good.

[Read more...]

#SocialMedia: Joining Us Together Even in the Face of Fear

Boston Marathon

You’ve probably heard it all by now, but on Monday afternoon, two explosions went off at the Boston Marathon, killing two and leaving twelve injured. As of the time of this blog posting, the culprit remains unknown, but one thing is certain: social media played a role in this tragedy like never before. Amid all the chaos and confusion, people across the country reached out through social media grasping for answers. They were looking for some modicum of understanding, and most importantly, to find their loved ones, hoping they were not counted among the dead.

[Read more...]

Is Facebook’s New Home a Phone? Why We Want a Phone in the First Place

Facebook Angle

Rumor has it that Facebook is partnering with HTC to produce an ‘android Facebook phone’. According to an article written on Zdnet.com, sources indicate that Facebook is collaborating with HTC to develop a “modified version of the Android operating system with a deep native Facebook functionality.” A formal invite was sent out to the world for the unveiling of what could be ‘the next best thing’. The question is, will it actually be a phone? Or is the question really, do we even want a phone?

[Read more...]

Do Not Trip Out While Traveling. Use Tripit Instead.

Trip It traveling app

Most of us can agree that when traveling for work or when taking a vacation, it is definitely not about the journey and all about the destination. Planning, organizing, and coordinating a trip can make many of us trip out and possibly loose a few hairs, but the website Tripit, has come to our rescue and helps us keep the hairs on our head and our much needed sanity.

[Read more...]

What You Expect from Google in 2013

Google

Google is one of the most well known companies in the world. They tend to have their hands in just about everything including social networking, mobile phones, computers, and many other secondary companies. They seem to not only keep up with the competitors, but are often ahead of the curve. [Read more...]

Killing as Many Birds with as Few Stones as Possible with Content: Defining the Types

Shoebill

In an ideal world, we would have the time and resources to create four types of content: converting website content, engaging website content, SEO content, and social media content. Throw in public relations content, supporting content, and consumer resources and now you have a ton of content needs without a ton of time to create it.

[Read more...]

How Social Media Can Help You Floss Regularly

Flossing

I know I should be flossing daily. The dentist is counting on me to follow this seemingly simple direction. Yet, I don’t do it. (Don’t tell!) Habits are hard to start and even harder to keep. Remember all those New Year’s resolutions? Sigh…. Instead of beating myself up though, I acknowledged a habit I already have that I can use to my advantage – surfing the internet. I can harness the power of my social media networks to help me achieve my goals.

[Read more...]

Banks Are In Trouble… Again

Digital Wallet

Today, it seems like big banks and corporations are constantly in the news.  With the recent financial crisis, there have been massive government takeovers as well as buy outs from other banks.  This banking crisis was caused by loans that were not paid and was also one of the direct results of the housing crisis.  Unfortunately because of the global connectivity of the world today, the events that occurred on Wall Street and in other cities aside from New York escaladed across the ocean to Europe and other places abroad.

[Read more...]

5 Apps that let You Video Chat with Facebook Friends

Video Chat

Facebook is currently one of the most popular internet mediums for socializing. In fact, it is well considered as the largest social media networking website in the entire world.

[Read more...]

Why My Next Phone Will Be Windows 8, Sight Unseen

Windows Phone 8

I’m what you might call an Apple Hipster. I was using the Macintosh and Apple IIe before they were cool. The various companies that I’ve worked for over the last decade and a half converted me to be a PC guy, but definitely not by choice. That’s why it was a surprise to those who know me when I bought a G1, the first official Android phone, back in 2008.

[Read more...]