No matter who you are, it’s safe to say that there’s something about your life you’d like to improve. Whether it’s learning a new skill, saving more money or improving your health, one thing always rings true…the road that leads to achieving your goal is often a long and boring one. That’s why, in an effort to lessen the monotony, more and more people are turning to a new trend called “gamification”. If you’re unfamiliar with the term, just think of the Foursquare model of check-ins and badges applied to the more important areas of your life. In this article, we take a look at a few companies that are using gamification to help you become a better person.
Gamification is one of those big words constantly being thrown around in the social media space. It’s also a trend, like many other trends in social media, which companies are trying to use as the proverbial silver bullet to gain traffic and conversions. While gamification is by no means a quick fix to all problems social, once you understand the science behind it, you see why it works. [Read more...]