The saying, “there’s in fact an app for that” has become a tired cliché, but this ultimately comes from how true such a statement is.
Most people now acknowledge that any marketing strategy should include a social media component. The problem is that working with social media requires a goodly amount of human effort and there are so many social media, Facebook, Twitter, LinkedIn, Google Plus, FourSquare, Instagram, and on
Some ideas in social media work (for a little while) because they catch a break and resonate with the target audience even if the idea itself was a bad one. These types of concepts include Foursquare apps that try to stalk attractive women (lifespan: 1
I found it humorous that Yelp’s stock prices fell after Facebook announced Graph Search. If there’s one thing we’ve learned about Facebook over the years, it’s that the only thing they’ve been able to slay in their various attempts to jump into something was social
There’s no doubt. When it was first uttered, “there’s an app for that” was as much wishful thinking as it was great advertising. But now there really is an app for everything. You’re a soccer mom needing a cleaners near an away game? There’s an
When the Patriots of New England take on the Giants of New York—a game that could be decided by kicking a oblong ball made of pigskin through a giant “H” for a most ripping victory—thousands of football fans will converge on Lucas Oil Field and
The recent introduction of the iOS 5, the new operating system included in the iPhone 4s, has not only created opportunities for Apple, but third parties as well. Geo-driven social network Foursquare is one party that has decided to tap into its rich functionality right
I was listening to my rock radio station of choice the other day, and when the commercial for a big bank mobile app aired, some thoughts I’d been having about social media and apps started to really make sense. The spokesperson, in jocular, soothing tones,