The difference between cheating and playing smart is often a very thin line. In social media, the line gets a little thicker.
What can Social Networking Managers do to Improve their Percentage of Brand Page Fans Reached on Facebook
According to Facebook, an update sent from a brand page only reaches 16% of their fans on average. This may not seem like a big deal, but it is pretty discouraging when you realize the opportunities you are missing out on. Luckily, Facebook is providing