The Federal Trade Commission (FTC) has released their newest .com disclosure guidelines, the first new release since the year 2000. It takes them a long, long time to update this document, and they never really say anything all that groundbreaking. The general message is that the same guidelines that apply to traditional advertising mediums apply to the net, so your affordable SEO company is safe. There is only one piece of really noticeable news that jumped out to people so far, and that pertains to Twitter.
We always loved reading free eBooks when we were learning the trade, and this year we made it a point to start releasing our own. We did the research, pulled from our own experience, grabbed a designer, and put together some eBooks we’re really proud of. We never released them in a single place before though, so here is the list of free eBooks from Wikimotive, covering everything from social media to small business SEO services. You can get any of them you’d like for free by following the links below. If you want the whole library, you can shoot Sean Haney an email and he’ll send you the big file directly.
Thanks for reading!
Google’s newest patent will prove to be both beneficial and terrifying to users, which is just about par for the course for the search engine juggernaut. It involves tracking you wherever you go and then collating and analyzing that data for personal identification trends. Creepy? For sure. Useful for Business SEO and social media? You betcha. [Read more...]
Marketing on Pinterest seems to become more viable every day, and that’s no accident. Pinterest has been doing their best to compete with other social networks, looking to edge into a market full of people Marketing with Twitter and Facebook. Is it truly worth your time (and your money) though, or is it just Pinterest generating hype for themselves? Let’s take a look at an infographic that sheds a little light on the situation.
If there’s one thing you can say about the Reddit community, it’s that they have a sharp sense of humor. The king of social news sites hit another milestone this week when the biggest subreddit, r/funny, surpassed the 3 million subscriber mark. The second biggest subreddit, r/pics, is not far off and will hit the same mark in the next couple of weeks.
Every year, we select the “best year ever” recipient. It’s the social website that made the best gains, contributed the most to social media as a whole, and demonstrated trends that meant they were going to continue moving forward in the coming year. winners in the past included:
We’re four and a half months into the new version of Digg. The social news site that was once the darling of technology and business bloggers alike had seen a dramatic downturn in traffic and users over the previous couple of years and there was a lot of excitement about the potential rejuvenation of the site. What came shortly afterwards was a flurry of criticism, a dramatic drop in traffic due to the scrapping of millions of pages that had been indexed in Google, and a loss of individuality – users were no longer really users that engaged with the site. The “social celebrity” status that many such as MrBabyMan and LouieBaur had achieved through years of work were destroyed by the new site “as if millions of voices suddenly cried out in terror and were suddenly silenced.”
This is Part 5 in a 5 part series. Please read the previous posts first or none of this will really make any sense.
- Part I: The Key to Search and Social in 2013 and Beyond
- Part II: Picking the Power Accounts at Your Dealership
- Part III: Building Your Dealership Power Accounts
- Part IV: Wielding Your Power Accounts Properly
There was a promise back in 2007 and 2008 that was made to businesses, particularly those with physical locations. It was clear that there was something about social media sites like MySpace, Delicious, Digg, and the up-and-coming Facebook that could be used to promote business activity in the real world. Fewer people were on it and most businesses either dabbled, waited, or dismissed it, but for those who dove in and really gave it a shot, the promise was that it could eventually become the most important part of online marketing. Some even said that it would replace websites altogether.
At first, there was a bit of shock. The shock turned to anger and disappointment. The disappointment turned to disbelief.
Most believed that when Betaworks bought Digg last month and announced plans to revamp the site completely, that they were getting a recognized domain and a good amount of traffic to go with it. Despite Digg’s fall over the last 3 years, it has always hovered on Alexa’s traffic rank between 120 and 190 worldwide. There were times that it would dip below 200 for a brief period but it was never ranked sub-200 on the standard 3 month scale.
Today, it officially has. Poor performance in the first 10 days of the Betaworks era at Digg have them ranked 203 on the Global Rank scale which accounts for the prior 3 months. What’s worse, it’s on pace to plummet much further. If the current trends continue (and there’s indication that Betaworks is making any changes other than tweaks to the current UI on the site) Digg will fall below 400 within the next 3 months. Its 7-day ranking is 466.
Much of this can be attributed to the decision to dump 14+ million pages of indexed content that had accumulated over the years. Others point to the decision to take the social components out of Digg, making submitting content virtually worthless and putting together a news aggregation page that is clearly moderated rather than voted on by the Digg community.
In fact, there really is no true “community” at Digg anymore. All accounts were deleted. All activity that users have performed over the years was removed. There is no longer a remnant of what the social media giant once was. In its current state, it’s a domain that many people still have bookmarked…