How Competitor Analysis Can Improve Your Social Strategy

Competitive Analysis

In a world with so many different businesses offering the same service and product, it is very difficult to make sure that your company is at the forefront. One thing that can help, however, is offering your consumers a detailed competitor analysis.

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Are You Truly Recognizing Your Employees?


We work to make money. That’s the point. While many of us find fulfillment through our work, it still normally comes down to money as the driving force that gets us up in the morning, puts us in our cars, and heads us down the road to our job. While money might be the motivating factor for having a job, it’s not the most important motivator for keeping employees happy.

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What We Want to See: Make Yourself More Personable Online

Fun Man

So you have a Facebook page for your business, you have a Twitter account, you’re doing all you think you need to do to have a good, strong online presence. And that’s very good, but all the tweets in the world might not amount to a hill of beans unless you remember one very important thing: the human factor.

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The Importance of Brand Ambassadors

Loving Her Car

We’ve all heard the cliches.

  • “Build raving fans!”
  • “Word of mouth is the best form of advertising!”
  • “Delight your customers!”

These sayings would start to get really annoying if they weren’t 100% correct.

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Key Tips for Effective Community Management

Community Hands

In recent years, social media platforms have become increasingly important tools for businesses wishing to communicate with their key target audiences. But whilst many companies, in the earlier days of social media, considered the tools to simply be another channel to distribute marketing messages, the truth is that communicating effectively through social media has grown to become a much bigger and more important task.

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