Want to be an Internet Celebrity? Claim Your Google Authorship!

Wikimotive Authorship

Do you know who the author of your blog is? Well, it’s mostly likely  you (or a team of handsome ghostwriters cleverly disguised as you), and if you are truly invested in a successful SEO strategy, you’re blogging every single day, and even the occasional wild and crazy night. It’s easy to get caught up in the flashy blogger lifestyle; the fast women, the loose cars, it all comes with the territory. Sometimes though, you have to slow it down a bit. You have to stop and ask yourself, “As an author, am I getting all  the credit I deserve?” Let us here at Wikimotive, your friendly and affordable SEO company, help you answer that.

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The Viral Content Myth

Wikimotive Viral Shark

Are you looking to go viral today? Do you want the magic formula, the secret spell, that alchemical reaction that will transform your tired old content into a vibrant viral rocket, blasting into the social-sphere of your target audience and sending them over the moon with purchasing-joy? Well…too bad. Buck up buttercup, because contrary to what many of the affordable SEO companies out there are saying, there simply isn’t a viral shortcut.

(Sorry to disappoint you, but anyone who says otherwise is either a liar or an idiot. They can choose which, I’m generous that way.)

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What’s Your Blog Saying? (A Quick Trick to Find Out!)

Wikimotive.net Tag Cloud

How do you tell what your blog is about? Sure, you have ideas in your head and dreams in your heart, but it can be difficult to take a step back and look at what you REALLY are saying every day. With Facebook and Twitter Marketing, it’s easy to scroll back through your old posts and get an idea of your voice in a glance. It’s much harder with blogs, because it would take you hours to read through everything you post in a month. There is an interesting way to get a quick snapshot though.  Let us share our technique.  [Read more...]

The Half-Life of Quality Content

Wikimotive Fresh Content
The great part about digital marketing is that there is no shortage of advice to be found. No matter what corner of the web you land on, people are telling you how they have cracked the Google algorithm or how they can read pagerank in their Starbucks tea leaves. The only problem is that digital marketing advice, by its very nature, has a short half-life. It doesn’t sit pristine on the shelf; it decays. What works for your Business SEO or social media efforts one day could very well get you penalized the next.

It’s Billing’s Law: Educational content inherently degrades over time at a rate relative to changes in the industry.

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Content is King, so Keep it Near Your Kingdom

Wikimotive Content is KingWe’ve been writing a lot about writing lately, and for a good reason. In the brave new world of content-first SEO, the ability to reliably and effectively produce unique, quality copy is becoming a valuable commodity. This can be dangerous for many marketers though, because “quality” is a subjective thing…or at least in was in the past. Today, every smart Digital Marketing Company knows that quality is defined by Google, and most half-measures will no longer suffice.

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Why I’m Launching a Christian Site in 2013

Holy Bible

As many of you know, professionally I dwell in the marketing world with my primary tools being search and social. I live on Google and Facebook beyond the standard 9-5 gig simply because it’s a requirement when you strive to be the best at something that with so many worthy competitors. I’ve even been accused of spending too much time on social media… as if such a thing were even possible.

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Is It Time to Ditch Your Blog for Facebook Notes?

Facebook Notes

Wouldn’t it be great if you could blog straight from Facebook, without having to use dedicated blogging platforms like WordPress or Blogger? Well, that’s actually possible, because of a Facebook app known as Notes.

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When in a Rush, Better to Not Blog than to Blog with Mistakes

Grammar

We’ve discussed on many occasions about the dangers of underblogging. You can’t build a community or following if you’re not posting enough original content.

I applied my own rules to this blog yesterday and the results were a lesson in blogging that I didn’t think I needed to learn. Apparently, I was wrong.

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The Social Dangers of Guest Posting

Guest Posting Pitfalls

Gaining guest posting opportunities on credible blogs and websites has been a staple in the Internet marketing strategies of brands, businesses and bloggers for the past several years. Building and maintaining social relationships with bloggers and audiences has always been the foolproof formula for achieving such opportunities.

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What Role Will Develop in Social Media to Replace Traditional Editors?

Journalists

There is a lot of controversy lately regarding the role of social media in journalism.  Traditional journalistic standards require a process of vetting and fact-checking that is not required in social media.  With the popularity of blogging and iReporting, anyone can report on a topic or event at any time.

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