There’s a challenge associated with Facebook advertising that isn’t as important when it comes to Google Adwords or similar advertising platforms. With Adwords, as long as your ads match well with the page that you’re advertising, you can maintain a high quality score and keep
I’m always hesitant to talk to people about the wonders of Facebook advertising. It’s the most cost-effective way to get the word out to the right people. The targeting capabilities make Google envious and the effectiveness, when done right, is nothing short of a work
Internet-savvy businesses are familiar with how important it is to appear on the first page of major search engines. But what if your content isn’t perfect enough to be in the top ten yet?
Social ads. It will get a lot of flack from users, possibly forcing some of them to leave. There will be public outcry, conspiracy theories about data mining and privacy abuse, and thousands of the millions of users flocking towards an alternative, either back to