It was a year where a ton (perhaps too much) attention was given to social media. While it’s relatively old in internet years, every day brings more people onto Twitter, Facebook, and apparently even Google+. 2011 proved to have some very excellent uses for social media from amplifying rage in Egypt to major IPOs in the tech industry (met with relatively little success, unfortunately).
In this video, you will see many stats, some you may have seen before, some you may see again, and some may even be new to you. Regardless, Social Media is growing and it is growing in the numbers, the numbers of social networks, the numbers of reach and the numbers of people whom part-take on them.
Social Media is not limited, it is limitless and already seen that it has moved onto our websites, blogs, televisions, radios and other mediums we intermingle with. This Industry is not a moment, it is a movement and the true ROI to Social Media is that your business will still be valid in five years.
Canadians do not live in igloos, play hockey all of the time, or have moose as pets. Canadians do say toques appose to hats, “pop” instead of “soda” and “chocolate bars” rather than “candy bars”. Canada does have Provinces instead of States, a Prime Minister as a President and they do say EH… a lot.
OH and yes, they have Internet.
According to recent studies, Canadians top all other countries with a whopping 68% amount of time spent on the Internet. It seems that they really are friendly too, with studies showing that Canadians like to get social on Facebook with a penetration rate of about 51% of the population, or 66% of the online population. Canada has become extremely important to Facebook, since 17 million Canadians have a Facebook account. [Read more...]