Social Media Manager Duties: A Case Study in “Hectic”

One of the most common questions we get when people ask about social media management is, “What exactly is a social media manager supposed to do?”

We know they tweet a lot, Facebook a lot, and chat along a seemingly mundane and endless string, but what do they actually do?

Our friends at SocialCast put together this entertaining and yet eerily realistic Infographic about the hectic schedule that a good social media manager follows on any given day. Social media seems like fun and games to outsiders, but those in the trenches know it’s not only a constant grind, but also one that requires both creativity and empirical thought.

JD Rucker

+JD Rucker is Editor at Soshable, a Social Media Marketing Blog. He is a Christian, a husband, a father, and founder of Dealer Authority. He drinks a lot of coffee, usually in the form of a 5-shot espresso over ice. Find him on Twitter, Facebook, and Pinterest.

7 thoughts on “Social Media Manager Duties: A Case Study in “Hectic”

  1. We train, coach, consult; collaborate on strategy, all the while constantly educating, informing the client of technical changes, tools to use, measure, monitor, keyword searches; continue education and training – can be an ongoing, weekly thing (Blogging Summit 2011, Social Media Summit, Mari Smith Facebook Marketing training, VAClassroom, Social media conferences, READING tons of content on branding, messaging, online marketing, social media; networking online and off line, writing our own blogs, maintaining our own social media activities, and blog, and so much more. :>)

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