Pinterest User Infographic

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Marketing on Pinterest seems to become more viable every day, and that’s no accident. Pinterest has been doing their best to compete with other social networks, looking to edge into a market full of people¬†Marketing with Twitter and Facebook. Is it truly worth your time (and your money) though, or is it just Pinterest generating hype for themselves? Let’s take a look at an infographic that sheds a little light on the situation.

The inforgraphic is from WishPond, who always does a nice job with their presentation. There isn’t a ton of info on this particular infographic, but there’s enough to make it worth your time. The most interesting stats include the fact that visitors referred from Pinterest spend 70% more money then visitors referred from non-social channels. Also, many businesses should be interested in the fact that Pinterest users are much more likely than Facebook users to find and like a product they either have purchased or would like to purchase in the future.

Check out the infographic below, and let us know what you think:

Wikimotive Pinterest Infographic

 

Original post about Pinterest Marketing can be found on Wikimotive’s blog titled, “Infographic on Pinterest User Interactions.”

About Tim Martell

Timothy Martell is a digital marketing and SEO expert regularly sought out by both media and industry leaders for his opinion on social media marketing campaigns that really work. Timothy has been seen on MSNBC and Dateline, has been interviewed twice by Facebook for his successful dealership advertising campaigns, has been a featured speaker at automotive conferences such as, DMSC, AMBC, and the Driving Sales Executive Summit and has been featured on the cover of AutoSuccess magazine. Timothy is known for pushing the boundaries of conventional automotive thinking and producing social media campaigns that generate massive numbers of followers leading to record ROI.

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Comments

  1. Thanks for the infographic!
    Unfortunately the stats differ a lot in the rest of world, for instance Europe, where the gender ratio is almost balanced on Pinterest.

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