Plus 1 vs PageRank

SEO is one of the most effective methods for increasing visibility and  boosting traffic online. And with Google the being undisputed king of  the online search game, its ranking system is the one most publishers and marketers aim to please with their SEO efforts. However, many have found that keeping up with the company’s ever changing algorithm can be a full time job in and of itself.

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How to Prepare in 2012

by Harrison Kratz on January 16, 2012 · 2 comments

Prepare for 2012

Preparing for 2012

Preparing for a new year is never easy no matter what line of work you’re in. In social media, it’s damn near impossible. Regardless of how much analysis of the previous year you complete or how strategies you put in place to start the year, things change… rapidly.

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How to Spot a Social Gamer

by JD Rucker on January 16, 2012 · 1 comment

Social Gamer

To any of our readers who are into social gaming, please do not take this as an insult. It’s definitely not intended that way.

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For decades, Silicon Valley has been synonymous with innovation. It is difficult to dispute this claim given that it’s the home to technology and Internet giants such as Apple, Google, and Facebook. While it hasn’t lost its staying power, other hotspots for entrepreneurship and technology have emerged over the past ten years, in particular, New York’s “Silicon Alley”.

Although cities like Chicago, Austin, and even our own Research Triangle have produced a number of web-based businesses in recent years, New York’s startup scene is growing exponentially. The amount of capital and seed funding continues to rise as well as the success of local companies like foursquare, Gilt Groupe, and Tumblr. The city’s ecosystem also has the support of Mayor Michael Bloomberg, who recently appointed Rachel Sterne as the city’s Chief Digital Officer along with Steve Rosenbaum, the city’s first Entrepreneur at Large.

There’s no shortage of debates in the blogosphere as to whether one coast has the advantage over the other. Regardless of what side you’re on, many would agree that there’s no better time to be an entrepreneur. Organizations and incubators like the Young Entrepreneur Council (YEC), Startup America, Y-Combinator and Tech Stars are providing an unprecedented level of resources and support. In a recent TIME article, the YEC’s Scott Gerber even posited 2012 as “The Year of the Entrepreneur”.

Interested in seeing the growth that has been present on both coasts over the last 5 years? Interact with the graphic below to explore some noteworthy companies in both Silicon Valley and Silicon Alley, quotes from stakeholders, as well as the rise in Seed Funding from 2009-2011.

 

Silicon Valley & Alley - MBA@UNC
Via MBA@UNC: Online MBA

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iphone1

Yes, it really has been that long.

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Perfect Pic

For most people and most pictures, sharing it on Facebook or Twitter is enough. It may be a quick snapshot of you and your friends out on the town or a cool sunset from a mountaintop and sharing it with our friends and family is enough. Other times, we’re able to capture something amazing, stunning, hilarious, or otherwise important enough to want to expose it to the rest of the world.

With those, we want to go viral. Here’s a (relatively) quick way to maximize the exposure of your perfectly-timed, once-in-a-lifetime shot.

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Storie iPhone App

As more of the world puts cameras on their “don’t need” list and starts taking all of their pictures and videos with their smartphones, the need for better tools to enhance the media and the experience grows. Photo-sharing apps come and go, but one is making a splash that is, for the first time in a long time, deserved.

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Before You Make Any Resolutions, Watch This Video

by JD Rucker on December 31, 2011 · 4 comments

Watch This Video

Every year many people perform the loose ritual of making promises to themselves to improve something or another in their life. Many say they will strive to be healthier. Others set more ethereal goals such as “I will live life with no limits in 2012.”

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2011 Social Media Site of the Year: Reddit

by JD Rucker on December 29, 2011 · 15 comments

Reddit Best 2011

Every year (for a whopping 3 years running!) we highlight who we believe is the top social media site of the year. It’s not a popularity contest. It’s not based on (much) empirical data. There’s no voting. The team sits down and argues for an hour on Skype and I write up the piece.

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Faith Can Go Viral

by JD Rucker on December 29, 2011 · 2 comments

Faith Going Viral

The story of Ben Breedlove is sweeping the internet. It has achieved full “viral” status by reaching both the social media and mainstream media audience. Just as Susan Boyle did with her voice and Chuck Testa did with his humor, Ben Breedlove’s story went from YouTube, Facebook, and Twitter to mainstream media through television.

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