How Social Media Can Serve Your Business


Though most of us use social media as a way to keep up with friends or take photos of what we’re eating, it’s increasing its value and importance in many other fields. Specifically, social media and technology are helping businesses become more productive and do things that might once have been unimaginable.

It gives the little guys a chance to compete with Fortune 500 companies, and customers the ability to find everyone in between. If your company is looking for a change, but has yet to hop on the social media bandwagon yet, here are some reasons why you should strap in for the long haul.

Social media has changed the way businesses are run

Whether you’re talking about email reminders about meetings, finding new clients, or any other daily task in the typical office, social media sites have an impact. But it doesn’t stop in the office.

In 2013, 73% of the Fortune 500 companies had a social media platform, whether it was Facebook or Twitter. This makes it much easier for them to reach out to customers, but also to gauge what their customers are thinking.

Social media forums help companies stay ahead of the curve when it comes to what their customers want. They’re able to connect with people in a more personal and direct way.

How social media especially helps small businesses

Advertising has always been essential if a business hopes to be seen. Just a decade or two ago it required loads of money to get an ad on television or take out a page in the newspaper.

But with social media, every business, no matter how big or small, can have a page dedicated to its services. A company such as Storage Pods uses social media and technology in its markets to encourage people to rely on the firm whenever people move or need to store their personal belongings.

Independent dentists, real estate agents, and even freelance employees are all finding ways to use social media to increase their business. And it doesn’t require the same level of financial investment that television or print media did.

Social media gives customers a voice

Social media and technology have made businesses and companies much more accountable for their actions. There are now hundreds of news stories about someone who was displeased with a particular company and went to social media to vent about it.

All it takes is a few shares and re-tweets, and before you know it, the frustrations have gone viral. While some companies may naturally shy away from the attention, it’s actually a great way for companies to show they care about their customers.

Not only does social media make companies more accountable, but it also makes customers happier knowing because they have a voice that would’ve gone unheard and unnoticed in the past.

It’s hard to imagine a life before social media and the entrenched technology, but it’s probably here for the long haul. More and more businesses are utilizing social media and maximizing their efforts to connect with potential customers. From the looks of things, it’s only going to keep growing.

14 thoughts on “How Social Media Can Serve Your Business

  1. Social Media is a huge platform for promoting business around the globe. It is applicable for all kind of businesses including small and large scale industries. It makes our work very easy by giving trade name and costumers for our business.

  2. Its such as you learn my mind! You seem to know so much approximately this,
    like you wrote the ebook in it or something.
    I feel that you just can do with some %
    to pressure the message home a bit, but instead of that, that is great blog.
    A fantastic read. I will definitely be back.

  3. Many times you might find great articles online to get more
    information. If you are looking for the reasons that
    why social media sites are the best option for marketing then there are many answer.
    Like any plan of action it will act as a guide to help
    you see exactly what you are doing right and what you are doing wrong.
    Micro-Blogging application like Twitter is a great tool to stay in touch
    with your social community with micro-information sharing.
    Be certain those buttons appear on your blog, emails, sites and signatures.
    Not every sales and digital marketing professional is sold on the idea of the
    effectiveness of social media as an effective way of generating leads for businesses.
    Recently I was doing my whole deal, spinning someone on their head for a seriously flawed perspective of the world, and the person freaked out and started
    accusing me of all manner of things which were
    either 1. You may have heard many times that it’s wrong to brag, but when it comes to social media marketing, many customers feel comforted by knowing they are dealing with a successful business.
    Many social networking sites have privacy settings that you can set, but
    remember the default settings aren’t always the best settings.

    It will be easier so that you can invite those to your site promote
    music for them.

  4. Face lift involves procedures to smooth out wrinkles and lines by surgically tightening the skin of the face.
    For example, you might be seeking rhinoplasty as way to achieve a functional goal.

    At $10,000 it was exactly one tenth cheaper than the same surgery
    in the United States, which would have cost him $100,000.

  5. Link exchange is nothing else except it is just placing the other person’s blog link on your page at proper
    place and other person will also do same for you.

  6. Great article! Thanks for sharing. Social media is perfect for businesses around the world to communicate with each other and see the progress and what’s also changing. :o)

  7. It is a very strong line, but it is also very sensitive, making
    it a great line when fishing for trout. At times, your
    sailing instructor may need to issue an order and have it followed immediately.
    Here are the guild quests along with a handy location and a listing of the reward for completion.

  8. Be seen by those searching for you online by being represented on the first page
    of major and local search engines. Google optimization conditional on the premise
    that the more often people that like aimed
    at your web, extra valuable it is required to be and the
    more significant ranking it deserves searching results.
    Most of the things you think you know about search-engine optimization, or SEO, may
    have been true a few years ago but have changed.

  9. Hey,
    These days people can do a lot through Social Media for their business and the role of Social Media Marketing has been expanding. In my opinion Social Media Marketing can be used for relationship building with key influencer’s, also for SEO, customer service, market research & sales.
    Thank you for sharing this post and your thoughts and knowledge on this topic.

  10. For the depressions of the skin (also termed scars) resulting from
    acne, there isn’t a good OTC medication. You can choose among the natural remedies, cosmetic products and surgery,
    and the medications. You can get great results at a much cheaper rate by looking for hair transplant abroad surgeons.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>