Facebook Making Bing Happen?

Wikimotive Make Bing Happen

Currently, the biggest problem with using Bing for SEM and  Business SEO is the lack of search volume. Sure, they came in with roughly 20 percent of the total U.S. searches by the end of last year (depending on whose stats you read), but Google is still dominating them, essentially getting the rest of the market share (ignoring the relative pittance of Yahoo, AOL, and ASK.com). Optimizing for Bing hasn’t been on the top of many to do lists, it has simply made more sense to optimize for Google and then (maybe) perform a few small tweaks to appease Bing. That could all be changing though.

We wrote about how the Graph Search partnership of Facebook and Bing would be a boon to the search engine, but now there is speculation that it could be more important than previously thought. Here is a quote from Derrick Connell, Corporate Vice President of Search for Bing.

“Now when you do a web search on Facebook, the new search results page features a two-column layout with Bing-powered web results appearing on the left-hand side overlaid with social information from Facebook including how many people like a given result. On the right hand side, you will see content from Facebook Pages and apps that are related to your search.”

Mr. Connell also included a picture of what he’s talking about. Notice anything interesting?

Wikimotive Facebook Bing


What should leap out is the presence of the sponsored ad. If that part of the page is dedicated to Bing results as Connell says, that means that any ads you pay to sponsor on Bing may also be available on Facebook. Essentially, not only would Bing have their own search market share, they would have a portion of whatever market share Facebook ends up grabbing. Given Facebook’s large user-base and history of success, that share could end up being very large indeed.

The combination of the information from both Bing and Facebook would essentially be the best of both worlds, traditional search and social cues. This is something Google has been trying to do in-house with Google+, but so far they’ve been failing. If Bing and Facebook pull it off in an organic way, then the sky is the limit.

It’s all still speculative at this point, but it looks very promising for Bing moving forward. It all boils down to the fact that if Facebook’s Graph Search catches on, it could mean a major market share swing away from Google dominance.

About Tim Martell

Timothy Martell is a digital marketing and SEO expert regularly sought out by both media and industry leaders for his opinion on social media marketing campaigns that really work. Timothy has been seen on MSNBC and Dateline, has been interviewed twice by Facebook for his successful dealership advertising campaigns, has been a featured speaker at automotive conferences such as, DMSC, AMBC, and the Driving Sales Executive Summit and has been featured on the cover of AutoSuccess magazine. Timothy is known for pushing the boundaries of conventional automotive thinking and producing social media campaigns that generate massive numbers of followers leading to record ROI.



  1. No matter if some one searches for his essential thing, so
    he/she wants to be available that in detail, thus that
    thing is maintained over here.

  2. I know this web site presents quality depending articles and additional information, is there
    any other web page which gives these kinds of
    data in quality?

  3. Jeff Glackin says:

    This article is so fetch Tim : ) …and I want my pink shirt back

  4. I have been surfing online more than 4 hours today, yet I never found any interesting article
    like yours. It’s pretty worth enough for me. Personally, if all web owners and bloggers made good content as you did, the web will be a lot more useful than ever before.

  5. Bing wants the users do all the work for building some knowledge graph it needs for personalizing its own results

  6. Great goods from you, man. I have take into accout your stuff prior to
    and you are simply too great. I actually like what you have acquired
    right here, certainly like what you’re saying and the way during which you are saying it. You make it enjoyable and you still care for to stay it smart. I can’t wait to learn much
    more from you. That is really a wonderful web site.

  7. Magnificent goods from you, man. I have understand your stuff previous to and you’re just too magnificent. I really like what you’ve acquired here, certainly like
    what you are saying and the way in which you say it. You make it entertaining and you still care for to keep it sensible.
    I can not wait to read much more from you. This is really a wonderful site.

    wynajem kserokopiarek – Profit k$er0k0pi4rki

  8. My website szkolenie joomla

    naturally like your web site but you need to check
    the spelling on quite a few of your posts. Several of them
    are rife with spelling problems and I find it very troublesome to tell the reality however I’ll surely come again again.
    My website joomla kurs

  9. My website kurs jquery

    Having read this I believed it was really informative.
    I appreciate you taking the time and effort to put this information together.

    I once again find myself spending a significant amount of time both
    reading and leaving comments. But so what, it was still worth it!

    My website szkolenie lean manufacturing

  10. My website six sigma dmaic

    Hola! I’ve been reading your website for a while now and finally got the bravery to go ahead and give you a shout out from Kingwood Tx! Just wanted to tell you keep up the great work!
    My website kurs inventor

  11. My website kurs xhtml

    Fabulous, what a blog it is! This website provides valuable information to us, keep it up.

    My website kurs plc

  12. I am very happy to read this. This is the type of manual that needs to
    be given and not the random misinformation that’s at the other blogs. Appreciate your sharing this best doc.

  13. The rationale for why plumbing is a useful job that may always
    be in demand is because of the need to maintain the
    society always clean. Therefore, skilled plumbers will always
    be important in our society within the sense that they provide an important position on the
    earth that nobody may give the equivalent. A scarcity of plumbers then in lots of nations could be provided
    with a solution by giving many people the chance to work in this discipline
    via the plumbing schools. Monetary incentives
    from working as a plumber can give one a nice average salary of $20-35 per hour, relying of course on the town where
    one is practicing.

  14. It’s going to be ending of mine day, except before finish I am reading this wonderful article to increase my experience.

  15. Thank you for sharing your thoughts. I truly appreciate your efforts and I will be
    waiting for your further post thank you once again.

  16. With http://penire-plus.blogspot.com/ Southerly Dakota there’s a magnificent 13, 979 house criminal activity of which
    arise every year according to the FBI’s Homogeneous Criminal Record this year and the years to come.

  17. This article will help the internet people for building
    up new blog or even a blog from start to end.

  18. Greetings frtom Florida! I’m bored at work so I decided to browse your website on my iphone during lunch
    break. I really like the info you present here and can’t wait too twke a
    look when I get home. I’m surprised at how fast your blog loaded on my phone ..
    I’m nott even using WIFI, just 3G .. Anyways, wonderful blog!

  19. Just want to say your article is as amazing. The clarity in
    your post is just cool and i could assume you are an expert
    on this subject. Well with your permission let me to grab your RSS feed to keep updated with forthcoming post.
    Thanks a million and please continue the rewarding work.

  20. Get rid of all the bitterness and animosity you may still
    feel towards your ex. To begin with, I make sure
    that enough of my scene is in focus through adjusting my aperture.
    Blend until mixed, adding a splash of water as necessary.

  21. However,the fact that male and female cats react in the same
    way to catnip casts doubt on this. * Start an assessment or report that is due,
    but end it in mid sentence, or in the middle of a thought.
    It isn’t a video however since we’re talking about cat
    humor, it is worth mentioning.

  22. As the economy will grow the soon there will be Future and Forward Market.
    We all like to meet the people that we do business with, shake
    hands and conclude the deal, however this avenue means reaching out to faceless customers on the internet and starting a
    business relationship with them. Now here, prices can vary from very fair to outrageous.

  23. We must remember there is greater compatibility between i – OS
    devices bundled by the same kind of operating system, the Apple-kind that is.
    It’s also said to be the platform that powers all messages on the console
    whether its video, voice or text. If the education you
    are seeking has true value and importance to you, an online degree might not be
    a good choice.

Speak Your Mind