A new CEO. Kevin Rose making promises of upcoming changes. A brand new ox-related error page. Things are looking up for Digg.
Then again, they couldn’t look any worse than they have been for the last few days.
Several things have happened today.
- Digg announced its new CEO
- Kevin Rose announced upcoming changes to Digg
- Reddit has not broken double-digit front page stories on Digg today (yet).
While all of this may be humorous and somewhat sad, the first quote by the new Digg CEO is possibly telling as it’s the first time anyone at Digg acknowledged “content curation” as a need at Digg.
“The launch of version 4 was a big moment for Digg and I believe in the potential of this new platform. There is so much innovation yet to come — being the best in the world at curating news means solving the information overload we all experience every day. The Digg team has already made great strides in this direction and there is much more ahead. I’m excited to join such a talented team and such a vibrant Digg community.”
Is this double-speak for “our publisher-driven algorithm is going to be force-fed to you as the content curator,” or is he really listening to MrBabyMan’s plea?
Only time will tell.






We’ve been seeing those screens far too often ourselves. Digg’s response to this crisis, and whether their users settle down and stop complaining, will be a really good indicator of what social media companies can and can’t get away with – especially when their popularity is dropping.
Before, it’s the fail ox and now, a fail fish? This is getting hilarious. I wonder if someone will make a face-off between Twitter’s fail whale and the animal caravan of Digg 4.0. I was one of the lucky folks who got an invite to try out the new version of Digg and well, I’d say it’s not what I used to love. I guess, there will be changes soon as more loyal users are screaming to bury the new site.