Top 5 Facebook Open Graph Apps Your Small Business Should Be Using

Buzzfeed Facebook App

From the looks of it, Facebook is gearing up its Open Graph platform to be its very own app store, one that could possibly one day compete with the likes of iTunes and the Android Marketplace. The social networking company has been working diligently on the platform over the last year, and recently introduced more than 60 new applications for users to play with.

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Twitter Comedy: Not that Easy

Horse Laughing

The life of a comedian is already pretty tough. If you make good jokes people will laugh, then they expect you to come up with new jokes that are even funnier. When you can no longer do that you are out of a job and a collection agency is after you demanding money. Now imagine that you have thousands of people following you on Twitter who demand these jokes at a rapid pace and often about current events. That’s a pretty daunting task, but it’s one that many comedians face.

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Social Discovery Site Tagged.com has More Engagement than Facebook

Tagged Social Discovery

It’s fitting that a “Social Discovery” site holds people on the page longer than Facebook. In today’s ever-increasingly over-connected virtual world, we are no longer as fascinated with the daily machinations of our friends and family. We have become good at shuffling through pictures of little nephew Timmy sliding into third base with a quick Facebook like or clicking the retweet button when a friend declares their local sushi bar has the best Sake in Long Beach.

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Social Media Monuments: Is Zuckerberg the New Steve Jobs?

Zuckerberg Starry Night

Facebook’s Mark Zuckerberg has announced that its shares will be priced at $28 to $35 which will put the company’s worth as high as $95 billion. Since the creation of Facebook, Mark Zuckerberg has become a pivotal figure within the social media community. The young philanthropist has quickly become one of the richest men in the world. On the low end of the price range, that would make him $846 million richer. On the high end, he would net $1.05 billion.

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Seven Useful Facebook Insights Metrics that You Should be Monitoring

Facebook Insights New

Facebook is arguably the biggest social network available in a social media marketer’s arsenal – it has the user base, platform and mechanics for social outreach that make it so attractive from a brand perspective, and this is why the majority of brands have a presence on Facebook.

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Other Social Sites Trend Poorly Ahead of Facebook IPO

Facebook IPO

When an investment potential like Facebook comes along, there are always going to be alarmists. We’re not one of those.

There are, however, some minor disturbing trends happening at three public social media companies that may pose a threat to the success of Facebook’s IPO. A month before it’s scheduled to be offered, Yelp, Zynga, and Groupon are all performing poorly and trending down.

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5 Twitter Tips to Success for Small Businesses

Twitter Target

If you follow these five steps they will get you well on your way to achieving a successful Twitter Social Media campaign. [Read more...]

7 Tips On Promoting Your Photography with Facebook

Photographer

Whether you’re a hobbyist or a professional, Facebook is, alongside Flickr, the most effective means of making your photos known to the world, building a fanbase, and finding new clients. Once you create your own Fan page dedicated to your photography, consider these tips: [Read more...]

3 Common Sense Tips Before You Create Facebook Ads

Facebook Ads

Have you ever spotted a poorly designed Facebook ad? It seems like the simpler an ad platform is, the more people tend to create poor content for it. You might wonder how advertisers can mess up an ad unit so small (Facebook ads have a 110×80 pixel image limit, a 25 character title limit, and a 90 character body text limit), but I have seen it happen on a too-frequent basis.

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The Future of Facebook Advertising

Facebook Like Dollars

I have a confession. I work in social media and I have never clicked on a Facebook advertisement in my life. If I want to “like” a page I go and find the page myself and click “like”. I don’t know who out there clicks on Facebook advertisements, but they exist and they are a major part of Facebook’s revenue stream.

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