Big Brother Facebook Knows You Better Than You Know Yourself – and They’ll Tell Your Dad

Big Brother is Watching

“Tell us about yourself.”

[Read more...]

The Future of Social Gaming on Facebook

Chess

At what point did the concept of social networking really take off? Was when people started to use it to communicate with each other, or was when people start using it to play games with one another? There are more people today playing games on Facebook than there were just a few years ago. Is social networking becoming just another platform for people to play games?

[Read more...]

Is Facebook’s New Home a Phone? Why We Want a Phone in the First Place

Facebook Angle

Rumor has it that Facebook is partnering with HTC to produce an ‘android Facebook phone’. According to an article written on Zdnet.com, sources indicate that Facebook is collaborating with HTC to develop a “modified version of the Android operating system with a deep native Facebook functionality.” A formal invite was sent out to the world for the unveiling of what could be ‘the next best thing’. The question is, will it actually be a phone? Or is the question really, do we even want a phone?

[Read more...]

For Car Dealers, Exposure is a Key Point on Social

Coastal Lighthouse

I wouldn’t go so far as to say that it’s the main point, but it’s definitely one of the keys. Exposure on social media is an extremely high-potential benefit of having a strong presence on social media sites, particularly Facebook.

[Read more...]

Now You Can Reply Directly to Comments on Facebook Pages

Facebook Pages reply link comments

The day we all have been waiting for has come for Facebook page owners and admins. The day in which we can directly respond to the people who leave comments on our Facebook Pages without having to tag them or just leaving another comment in your thread.

Facebook sure has improved communication on Facebook Pages with this latest feature by adding a reply link to comments. This means that you can now click “reply” when a comment is left on your page and the person who left it will be notified. This will turn commenting into a nested thread that will be in the comments section but creates a more personal touch between your brand and the commenter.

[Read more...]

Re-introducing Timeline

Re-introducing Timeline

Although it hasn’t received the same pomp and circumstance as new News Feed, Facebook has announced another upcoming change to your experience: Timeline changes are on the way. [Read more...]

Photo Pages are Website Content That Keep Giving on Search and Social

Photo Pages

Experts can offer whatever reasoning they want about why sites like Facebook, Instagram, and Pinterest became successful, but at the end of the day it’s a no-brainer that they turned pictures into the ultimate addictive hook to their sites and apps. We are visualizing creatures. We love to see things more than we love to read about them.

[Read more...]

The Actions Needed to Build True Brand Ambassadors

Happy Customer

You’ve gone through all the steps. You knew that we were going to be talking about brand ambassadors. You learned why they’re important. We showed you how to identify them, then we discussed how to approach them. Now, it’s time to wrap it up with the hardest part of them all. We’re going to talk about how to sustain them as true brand ambassadors.

[Read more...]

How to Approach a Potential Brand Ambassador About Social Media

Approaching a Customer

You’ve made a customer extremely happy with their purchase and exceeded their expectations. They’re smiling, shaking your hand, and thankful that you earned their business. They show all of the signs of being a potential brand ambassador. Now, how do you actually convert them from happy customer to brand ambassador?

[Read more...]

Your Facebook Page Insights are Inaccurate

Facebook Insights

If you run a Facebook page, you may or may not have noticed big changes in the numbers between August and December, 2012. For those who do not run many ads, the numbers were lower than expected. For those who run ads often, the numbers were likely higher than expected. This discrepancy led many to believe that Facebook was going to a “pay to play” model and despite reassurances by Facebook that this wasn’t true, the numbers told a different story.

[Read more...]