Social media is where it’s at these days. If you use your smartphone to conduct business and post updates, you are on top of the game.
The majority of businesses on Facebook fall into one of two mindsets. They either use their Facebook feed for sales and marketing only and wonder why they aren’t getting any engagement or they believe that Facebook is strictly a branding tool and there’s no need to try to sell anything or drive traffic to their website. Thankfully, there’s an easy way to prove that both concepts are incorrect.
Many business owners are aware that Twitter can benefit their business in a number of ways. One is by drawing attention and traffic to your brand and website. Another is the fact that it makes for inexpensive and swift marketing.
What many company leaders fail to realize, however, is that Twitter can also prevent setbacks to your business operations. This is possible on a number of levels.
One setback you might experience is when your clients and customers don’t seem to have much to say about your business. This is often due to the fact that too many business owners assume Twitter is just a tool for marketing and not for interaction.
This can really hold your business back. Your firm’s Twitter presence is necessary to help you maintain your clients and help you build your business.
By being active on Twitter, sharing links to articles that are relevant to your business, and encouraging your customers to share their feedback and ideas with your company, you are building a positive professional reputation.
When your company is seeing lower profits or any other discouraging development, one way you can use Twitter to stop that is by asking your customers for their feedback. You can fight future doldrums by reading what your customers and clients have to say and acting on their suggestions and concerns in advance.
Twitter might not be able to help you in the case of a power failure at your store or a lost shipment in the mail, but it might be able to help you minimize unhappy customers by thinking ahead and tackling the issues a particular customer raises head on before it affects other customers.
Communication is key
One of the best things Twitter has to offer your business is direct access to your clientele. Let’s say something happens at your place of business, such as a fire or a system failure. You can let your clients know right away that your company is temporarily shut down for this reason.
You can also use this to keep them informed when your business will reopen, when the firm is going to be closed for vacation, when it’s going to be in the midst of renovations, and when sales and specials are going on.
Your Twitter feed can keep clients in the loop and pleased by your consideration for them. You can avoid setbacks such as clients not knowing your business was closed when they need something right away.
Keep it clean
One of the setbacks your business could face is flack from your followers on Twitter or downbeat messages from the people you follow. You can prevent this kind of problem with by modifying your Twitter account and following only upstanding, influential people with positive posts.
Additionally, it might become necessary to remove people from your list of followers who simply cannot keep their negative, inappropriate, or explicit comments under control. If your business is frequently being tagged in posts that use profanity and other inappropriate content, it can have a negative effect.
Of course, Twitter is not the only way you can manage issues with your business. While Twitter is a handy tool, traditional methods such as a great IT company that can fix your servers in case of a shutdown, or a generator to help you maintain power in case of an outage, are just as important for the success of your business.
Your success depends largely on your ability to avoid and recover from setbacks, make your customers happy, and keep your business in full operating mode. Twitter can help, but a clear mind, good business sense, and employees who are invested in the success of your company are what make the real difference.
Social media is everywhere, and it’s part of pretty much everything we do these days. Many people can’t even choose which restaurant to eat at without consulting social media and websites like Yelp. Some of us fear the world is putting itself at the mercy of social media.
It’s more than just a waste of time, though: you can harness the power of social media to help you achieve your goals. For example, getting fit can actually become a bit easier thanks to social media, and you’ll find that your fitness efforts pay off more if you leverage your social sites the smart way.
1. Get help from others
So it’s hard for you to lose weight, is it? Of course it is, because it’s hard for pretty much everyone! Why not get others to help you lose weight and get in shape? If you employ your social media, you’ll find that even complete strangers can be a huge help!
Get on your Twitter page, your Facebook Wall, and any other social media sites you use, and post something to the effect of “I’m trying to lose X-amount of weight in X-amount of time.” Your friends will encourage you, and they’ll give you advice, tips, and tricks on how to keep up with your weight loss regimen.
2. Get fit-spiration
“Fit-spiration” is the name given to motivational posters, pictures, and quotes that promote fitness — an increasingly popular trend in social media these days. You can find this fit-spirational content everywhere, and you might be surprised by how much it can help you.
On those days when you’re having a hard time staying faithful to your diet, exercise program, or supplement regimen, get on your social media sites and look up those fit-spiration pages. You’ll discover an array of beautiful and inspiring posters that will help to motivate you to keep up your efforts.
3. Find healthy recipes
One thing that makes fitness a challenge for many of us is the diet that accompanies a serious weight loss program. Few people enjoy eating a diet full of “rabbit food”; most of the people that need to lose weight and get in shape tend to prefer a heartier diet.
Cutting those hearty foods from your diet is hard enough, especially if you don’t know how to cook well.
If you need help with planning that menu, get on your social media sites like Pinterest or Tumblr and check out all the healthy recipes there. You’ll be flooded with dozens of delicious ideas for ways to make all your least favorite rabbit foods just that much tastier!
4. Make a promise to others
One of the most challenging aspects of trying to get in shape by yourself is that there’s no one to hold you accountable when you’re on the verge of quitting your diet or exercise program. If you turn to your social media, everyone in your online circles can be a fitness buddy.
When you post to your Facebook Wall or Twitter feed that you’re going on a diet or fitness program, you’re making a commitment. With your friends helping you out and motivating you to keep going, it’ll be much easier for you to resist the temptation to quit or cheat on your diet. Make it public to stay committed.
The truth is that social media sites can be your best friend when you go on a diet. Whether it’s to find antioxidant-rich supplements like Tibetan Goji Berries, coming up with new and improved exercises for weight loss, or just keeping yourself faithful to that tough program, social media sites can give you that extra helping hand that maybe you need to keep going.
As if being a foster parent weren’t challenging enough, online social media has made the life of a child more complex and potentially dangerous.
We’ve reached a point where businesses are expected to have a presence on social media. Not only is social media a great tool for your business, but your customers depend on it to keep up with your company.
Without a doubt, social media has changed our society considerably, and knowing how to use social media and get people’s attention online is an absolutely valuable skill to have.
Breaking Bad is probably one of the greatest shows airing on TV – and it has been for the last five years. It’s definitely not a show packed with great life lessons (“produce meth and get rich” certainly isn’t one most would teach their kids), but there are a few good things that can be learned from it.
Facebook is one of the most popular social networking websites in the world. So it only makes sense that any well-run social advertising campaign would have a strong Facebook advertising component.
The triumph of the Internet (and social media in particular) has made it easier than ever to start a business.