As a policy, we’ve always chosen to obey the “once and nevermore” philosophy with our social media posts for clients. We handcraft each post and that post will appear one time and on one dealership’s Facebook page. Once it’s used, it’s done forever.
To those of us who have been in the industry for long enough and have enough clients through which to see results, we’ve known all along that inbound links are still an important component of the Google search algorithm. News about the death of links have been proven once again to be greatly exaggerated.
At some point in the last couple of years, someone started spreading a “best practice” that it’s good for websites to automatically play videos once people click through to them. This is not a best practice. It’s annoying at best. At worst, it can prevent people from visiting your website ever again. One of those people is now, officially, me.
Let’s put the TL:DR version at the top for the sake of expediency. A portion of the liberal mindset is the reason that Reddit is in the process of failing. It’s not political liberalism – that’s something that has helped Reddit maintain its pull over the internet and the real world. It’s not its cultural liberalism – diversity and openness have contributed to the appeal of the site. The liberal mindset that is killing Reddit is the concept of emotional socialism. Reddit management, a small but outspoken portion of its users, and scorned members of the media tried to tear down the pseudo-freedom that the community enjoyed in the name of anti-harassment.
The headlines are starting to run. The rumors continue to roll. Every four years, we begin the new but intense cycle of political social media. One might say that it’s every two years, but let’s face it – the general audience on social media doesn’t get that excited about anything other than the presidential race. For the third time, we’re all about to go to war.
Every year, the various SEO gurus, blogs, and agencies put out what they believe to be the secret formula for ranking better on the search engines. As we’ve discussed in detail many times in the past, there’s one thing that doesn’t change: quality content. If you put great content on your site and make sure that others can share and link to your content, you’ll rank better. It’s that simple.
I can’t remember the last time I publicly agreed with a celebrity. It’s never been something that I do; celebrities generally know less about important topics than scholars or journalists whose opinion I respect. Often times, they know less about them, particularly when it comes to topics that affect the general population rather than the insulated worlds of the rich and famous.
If you’re a Democrat, you’re probably thinking that there are so many Republicans running for President that it will be hard to decide who to attack. If you’re a Republican, you’re probably groaning every time a new candidate is announced because it means more confusion on the ticket and more debates to watch. Nobody should be groaning. This is a very good thing. This is America.
Shows like CSI and its many spinoffs and copycats helped to introduce the concept of forensic science to mainstream American culture. We know that anything can be tested, prodded, enhanced, and analyzed until it yields the results we desire. In the end, it’s all about the scientific method.
For years, the Internet Revenue Service has been an absolute joke of an agency. We don’t tend to get into name-calling or editorial elaboration on this site too often, but today’s revelation of a major security breach of personal information for 100,000 Americans is simply too insane to allow to slide without commentary.