All posts by Louie Baur

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LinkedIn Tops a Quarter Billion Users

The king of professional social networking reached a major milestone recently when they broke the 250 million user mark. Since going public in March, 2011, LinkedIn has had an up and down road. This can be expected from any social media site that goes public

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Old Advice Won’t Help the Younger Generations

I am 24 years old. I have a BA in Public Relations/Communications. I am one hard working SOB. And I am vastly underpaid in a job I really don’t even enjoy. Ladies and gentleman, I am a hefty majority of college 20-something year olds in

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Canned Social Media Marketing in an Hour Per Day

Under normal circumstance, I do not like the types of social media strategies that try to can them into basic processes with time limits. Sure, it’s good to have guidelines, but I find that they’re normally too limiting to allow people to make the right

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The Secret Sauce in Search Marketing

Go ahead and mark this down as the unpopular answer to the common question of the day. When people ask me what the secret sauce is in any truly successful search marketing program, whether through search engine optimization or PPC, my answer is never greeted