A Premature but Useful Recap of Social Media in 2013

2013 in Review

Just as Christmas lights are already going up with a month and three weeks to go, so too will the onslaught of “best of 2013″ and “2013 year in review” posts start finding their way into your feeds. It’s natural. First isn’t always best, but at least it’s first, right? Unless it’s second…

Anyway, this particular infographic about 2013 has some useful facts, particularly for those who are still stuck trying to convince others that social media is more than a fad. For example, 36% of marketers have found a customer via Twitter this year. It’s not a high number but it goes to show that the notion that “people don’t buy things through Twitter” might be false. Now, if you’re selling $1.99 trinkets, getting a customer through Twitter might not be a big deal, but if you’re selling cars or houses, well…

On stat that I would love to see the data on (mostly because I don’t know if I believe it) is the concept that 35-44 and 45-54 are the two most dominant social networking age groups. Perhaps I’m being cynical. Perhaps I’m giving kids these days too much credit. Still, I see a lot more conversations about Miley Cyrus on social media than anyone in the older brackets. That’s not very good circumstantial evidence, but hey…

Here’s the infographic from Social Divas. Take from it what you can, dismiss the rest, and enjoy your day. Now, to end one more paragraph with dot dot dot…

2013 Social Media Facts Infographic

Chastity Mansfield

I'm a writer, an amateur designer, and a collector of trinkets that nobody else wants. You can find me on Noozeez, Google+, and Twitter.

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