It may seem fairly obvious that the Internet is an incredible innovation that has changed the world. What other tool allows you to access every newspaper in print, find a phone number, and share a spreadsheet database with your entire company all in the course of an hour, without leaving your chair?
Since the days of the Myspace era, and now to the era of social networks like Facebook and Twitter, people have been sharing very valuable information that most companies would pay for. People share the products they enjoy, the ones they don’t, the colors they prefer, the items they buy, and the services that that they enjoy or even detest.
The rumors surrounding online review service Yelp going public have been circulating for a couple of years now. Well, the San Francisco-based company finally decided to put an end to all the speculation because it recently filed its IPO papers with the SEC in an effort to raise $100 million. According to reports, it is hoping to start the year of 2012 off as a publicly traded company.
Mitt Romney learned a hard lesson during the Iowa GOP Candidates Debate on December 10, 2011. We’ve always known that journalists are looking for quotes and sound bites every time major candidates take the stage. Today, social media acts to not only amplify the sound bites, but also to give journalists a way to gauge public sentiment about what is being said.
There are more daily deals sites out there than you could even count. Despite IRL record crowds in stores on Black Friday, online purchases set records, too. If there’s a brick-and-mortar retailer that doesn’t send out emails with flash sales, they probably aren’t going to be around for much longer.