Social Networking for Business: 8 Tips on How to Relate and Communicate

Since the evolution of communicating online and the formations of social networks, many businesses have shut down the access from their locations. Some might say it is due to the prevention of wasting time and improving time management. Others might be weary of hackers or phishing scams that could possibly be associated with the social networks. Regardless of the reason, blocking access to social sites is hurting your business.

Why It is Important to Establish your Business Online

You need to begin branding your name. Branding is a way to reach various audiences and demographics that may be interested in what you have to sell. Firstly, you must remember that they are people, not customers. Establishing your name on social networks will already alert your fans of who you are and since the various social sites provide places such as info tabs, bios, hours of operation and more, there is no urgency to then turn your social networks into a constant feed of what it is you do. Just make sure that you have filled out all the information areas that each social network provides and those keywords will help people find you online. More importantly, in order for them to find you, you must exist and you must be active.

Why it is Important to Maintain your Social Networks

Many businesses think that if they have the links out there then people will come. This is not only wrong but can hurt your business. Yes, having Social links with your business’s name on them will have your name stretched across the internet and of course people will be able to find you. However, once they do and all they see are empty shells of what they thought would be a community, they will be disappointed and move on. People aren’t impressed with ghost accounts; they want interaction, knowledgeable information, and life breathing from these sites.

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Facebook Privacy Changes: Won’t Make You Less Social, Just More Savvy

Last week, the Facebook F8 Conference took place; which is a conference intended for Facebook developers and for those who love to know what’s going on with this heart stopping social network. Even underneath all the geek talk, you could understand the brilliance that was about to be unleashed unto the book of all faces. However, with all good changes come some bad, some that you may not be aware of and if not, here’s what you need to know.

As of April 24th, Facebook has added a new Privacy feature under your accounts setting; this feature is called “Applications and Websites”. Since Facebook is looking to have your favorite websites connect to its platform, this also means that your information will be shared across the Internet. For those who don’t mind, this won’t matter, but for those of you who do care, you will need to check your Account Settings immediately and apply changes of any unwanted information sharing. Since this new feature was rolled out yesterday, Facebook made sure to leave the default setting to reveal your information. [Read more...]

Infographic: What do People Think of Spam?

As if you needed to know, but just in case you didn’t, our friends over at Flowtown put together this awesome infographic.

Enjoy!

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Chris Brogan on Marketers Making Mistakes

Chris Brogan talks to SAS about mistakes marketers make such as not getting to know people before marketing to them.

Comcast CEO Brian Roberts Talks Twitter

The portion of the interview below titled “Comcast CEO: Twitter Changed the Culture of Our Company” is a brief overview by Brian Roberts about Twitter.

Is it really making a difference for them? I would say, “Yes”.

(via Fora)

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Why Kevin Rose is the Right Man for the Job

Digg co-founder and CEO Jay Adelson stepped down after 5 years at the social news giant. He did this not too long after taking his company into the world of potential profitability. He did this after buying a $3 million house in the area.

Regardless of why he stepped down (and the speculations, accusations, and rumors are flying) one thing is clear.

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Why Does Flickr Hate Social Media?

Technically speaking, Flickr IS a social media site.

You share images and videos (yes, you can share videos there, in case you hadn’t heard) and allow people to share and comment on them, so Flickr fits into the minimum criteria for being considered a social media site. With that out of the way, why is the site designed to do this:

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Nintendo Sends C&D to Digg Over April Fools’ Joke

Social news site Digg was just “having a little fun” when they decided to put Mario in many of their Diggbar links.

Nintendo disagreed and sent a cease and desist letter to Digg asking them to remove their trademarked character from use on their site.

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